使用制造商條形碼追蹤庫存

由亞馬遜配送的每件商品都需要一個條形碼。除非您更改條形碼設置，否則我們將在配送過程中始終使用制造商條形碼追蹤您的庫存。

如果多個賣家的庫存使用相同的制造商條形碼，亞馬遜可能會使用距離買家最近且?guī)в性摋l形碼的商品配送訂單。無論哪位賣家實際收到買家的訂單，亞馬遜都會采用此流程進行配送。我們使用此流程來加快配送速度。

制造商條形碼的工作原理

當您收到買家訂單時：

• 如果其他賣家的相同商品距離買家較近，我們可能會使用此賣家的商品配送該訂單

• 您會收到此次銷售的款項

• 我們則會立即將一件訂購的商品從您的庫存轉運至該賣家的庫存

當其他賣家收到同一商品的訂單時：

• 我們可能會使用您庫存的一件商品配送該賣家的訂單

• 該賣家會收到此次銷售的款項

• 我們則會立即將一件訂購的商品從賣家的庫存轉運到您的庫存

對于使用制造商條形碼追蹤的庫存，具有相同 ASIN 的每個賣家來源庫存將分開存儲在我們的運營中心。我們還可以追蹤每件商品的原始賣家。

要使用自己的庫存獨家配送訂單，您可以隨時切換到亞馬遜條形碼（請參閱下面的更改條形碼設置）。

您可以更改如下方面的條形碼設置：

1. 您創(chuàng)建的每件商品或

2. 將商品的配送方式從賣家自配送更改為亞馬遜配送時的 ASIN

有關更多信息，請觀看以下賣家大學視頻：

• 您的首個亞馬遜物流貨件： 貼標

• 庫存貼標要求

• 如何為亞馬遜物流商品貼標

商品資格

為了確保我們能夠準確追蹤您的庫存，亞馬遜針對使用制造商條形碼的商品指定了特定的資格要求。為符合資格，商品必須：

• 是新品

• 只有一個可掃描條形碼，該條形碼與亞馬遜目錄中的一個 ASIN 相符

• 無有效期/保質期

• 不屬于消費類商品或外用商品，如護膚霜、洗發(fā)水或化妝品

• 不屬于危險品

注意： 如果制造商條形碼與多個 ASIN 相符，則需要使用亞馬遜條形碼。在其他情況下，我們可能也會要求使用亞馬遜條形碼。如果發(fā)生這種情況，我們會提前通知您。

更改條形碼設置

隨時更改條形碼設置：

1. 轉至設置。

2. 向下滾動至【亞馬遜物流商品條形碼首選項】，然后點擊【編輯】。

3. 選擇【制造商條形碼】或【亞馬遜條形碼】，然后點擊【更新】。

請等待 24 小時，確保更改得到完全處理，然后再創(chuàng)建新商品。

由于新設置僅適用于新商品，因此您無法更改現(xiàn)有商品的設置。要使用新的條形碼設置，您必須創(chuàng)建新商品或更改每個現(xiàn)有商品的條形碼設置。

您在更改條形碼后為某個 ASIN 創(chuàng)建的每個貨件都將反映這一新設置，直到您再次更改為止。對于亞馬遜條形碼，您必須在每件商品上貼上標簽。對于制造商條形碼，您必須貼上符合要求的條形碼（GCID、UPC、EAN、JAN 或 ISBN）之一。

注意： 自 2018 年 4 月 17 日起，GCID 不可代替 UPC、EAN、JAN 或 ISBN 創(chuàng)建 ASIN。如果您的品牌已獲準加入計劃且您的商品沒有 UPC、EAN、JAN 或 ISBN，請申請項目代碼豁免。

更改單個 ASIN 的條形碼設置

您可以將商品的配送方式從賣家自配送更改為亞馬遜配送，從而對符合要求的商品使用制造商條形碼。對于已設置為亞馬遜配送的商品，您必須創(chuàng)建新商品，才能使用制造商條形碼。

更改為亞馬遜條形碼時應用相同的流程。

移除使用制造商條形碼追蹤的庫存

如果您針對使用制造商條形碼追蹤的庫存提交移除訂單，您將收到具有相同條形碼的商品。但是，它們可能不是您最初配送至亞馬遜的確切商品。

轉換為制造商條形碼

每次創(chuàng)建貨件時，【設置數(shù)量】頁面上的通知都會顯示您的哪些商品符合制造商條形碼的使用條件。要開始從亞馬遜條形碼切換至制造商條形碼，請點擊【轉換】。您也可以將當前商品替換為剛剛創(chuàng)建的商品。

您可以通過以下兩種方式之一轉換到制造商條形碼：

1. 【轉換現(xiàn)有商品】。 您的現(xiàn)有商品可以直接從亞馬遜條形碼轉換為制造商條形碼。除非商品的庫存正運往運營中心和/或已位于運營中心，否則現(xiàn)有商品均符合轉換條件。

2. 【創(chuàng)建新商品】。 如果商品庫存正運往運營中心和/或已位于運營中心，則您需要創(chuàng)建新的賣家 SKU。新的賣家 SKU 不得超過 40 個字符。創(chuàng)建新商品需要 15 分鐘或更短時間。

使用制造商條形碼： 轉換符合要求的商品時，符合要求的商品也可以轉換為使用制造商條形碼。您可以生成一個 Excel 文件，其中包含現(xiàn)有庫存的資格詳情，以及有關如何更新和上傳文件以轉換符合要求的商品的說明。

注意： 對于需要創(chuàng)建新商品信息（即賣家 SKU）的商品，請確保新的 SKU 名稱和使用亞馬遜條形碼的 SKU 易于區(qū)分。

使用制造商條形碼后新舊商品之間的重要變更

切換至制造商條形碼或亞馬遜條形碼后，在創(chuàng)建新商品時，舊賣家 SKU 的信息通常不會繼續(xù)適用。請閱讀以下內容，了解需要在哪些方面對您的新 SKU 執(zhí)行操作：

• 【庫存建議。】新 SKU 將擁有自己的庫存建議。為避免混淆，請考慮停售舊 SKU 商品并提交移除訂單，申請將商品退還給您。

• 【推薦定價】。 推薦定價不適用于新 SKU。這是因為當商品在過去 60 天內但非最近七天內售出時，某些提示才會顯示，無論其瀏覽量如何。我們建議您對新 SKU 使用過去的推薦定價。

• 【廣告建議】。 僅當有一定數(shù)量的買家查看新 SKU 后，系統(tǒng)才會針對其顯示廣告建議。如果您收到過舊 SKU 的提示，并想使用可用的促銷，請將其應用于新 SKU。

• 【企業(yè)商品價格和數(shù)量折扣】。如果您是 Amazon Business 賣家，您將收到這些建議。請考慮將這些建議應用到新 SKU，因為之前的建議不會立即面向新 SKU 顯示。

• 【庫存規(guī)劃】。您的新舊 SKU 將在管理冗余庫存、亞馬遜物流庫齡和無在售信息的下分別擁有一個單獨條目。

• 【定向廣告?！咳绻肜^續(xù)發(fā)布商品推廣等定向廣告，請針對新 SKU 單獨發(fā)布這些廣告。

• 【計劃中的 ASIN】。轉換后的 ASIN 可能無法再參與賣家自配送 Prime 和計劃。

• 【?！啃?SKU 將僅面向美國商城創(chuàng)建。如果您想在全球范圍內銷售，請在每個目標商城重新發(fā)布。

• 【秒殺?！咳绻霝樾?SKU 創(chuàng)建秒殺，請將其庫存發(fā)送到運營中心。庫存僅在到達運營中心后才符合秒殺要求。此外，我們建議您追蹤該 ASIN，以確保其始終符合秒殺要求。

  
  

Using the manufacturer barcode to track inventory

Each product fulfilled by Amazon requires a barcode. We will always use the manufacturer’s barcode to track your inventory throughout the fulfillment process, unless you change your barcode setting.

If multiple sellers have inventory with the same manufacturer barcode, Amazon may fulfill orders using products with that barcode when those products are closest to the customer. This happens regardless of which seller actually receives a customer’s order. We use this process to facilitate faster delivery.

How the manufacturer barcode works

When you receive a customer order:

• We may fulfill that order using another seller’s unit of the same product if it’s closer to the customer

• You receive credit for the sale

• We instantly transfer a unit of the ordered product from your inventory to that of the other seller

When another seller receives an order for the same product:

• We may use a unit of your inventory to fulfill that seller’s order

• That seller receives credit for the sale

• We instantly transfer a unit of the ordered product from the seller’s inventory to yours

For inventory tracked with the manufacturer barcode, each seller’s sourced inventory of the same ASIN is stored separately in our fulfillment centers. We can also track the original seller of each unit.

To fulfill your orders exclusively with your inventory, you can switch to the Amazon barcode at any time (see Changing your barcode setting below).

You can change your barcode setting for:

1. Each offer you create or

2. The ASIN when you change a listing from Fulfilled by Merchant to Fulfilled by Amazon

For more information, see these Seller University videos:

• Your first FBA Shipment: Labeling

• Inventory Labeling Requirements

• How to Label Products for Fulfillment by Amazon

Product eligibility

To ensure that we can track your inventory accurately, Amazon has specific eligibility requirements for products using the manufacturer barcode. To qualify, products must:

• Be in new condition

• Have only one scannable barcode that is matched to one ASIN in the Amazon catalog

• Have no expiration date

• Not be consumable or topical products such as skin creams, shampoos, or cosmetics

• Not be dangerous goods

Note: If the manufacturer barcode matches more than one ASIN, an Amazon barcode is required. We may also require the Amazon barcode in other cases. If this happens, we will notify you in advance.

Change your barcode setting

To change your barcode setting at any time:

1. Go to Fulfillment by Amazon Settings.

2. Scroll down to FBA Product Barcode Preference and click Edit.

3. Select Manufacturer barcode or Amazon barcode, then click Update.

Please allow 24 hours for the changes to be fully processed before creating new offers.

Because the new setting will apply only to new offers, you cannot change the setting for existing offers. To use a new barcode setting, you must create a new offer or change the barcode setting for each existing offer.

Each shipment you create for an ASIN after changing your barcode will reflect this new setting until you change it. For the Amazon barcode, you must apply a sticker on each unit. For the manufacturer barcode, you must apply one of the eligible barcodes (GCID, UPC, EAN, JAN, or ISBN).

Note: As of April 17, 2018, GCIDs can no longer be used in place of a UPC, EAN, JAN, or ISBN to create ASINs. If your brand has been approved for the Brand Registry program and you don’t have UPCs, EANs, JANs, or ISBNs for your products, apply for GTIN exemption.

Changing the barcode setting for a single ASIN

You can use the manufacturer barcode for eligible products by changing a listing from Fulfilled by Merchant to Fulfilled by Amazon. For offers that are already set to Fulfilled by Amazon, you must create a new offer to use the manufacturer barcode.

The same process applies when you change to the Amazon barcode.

Removing inventory tracked using manufacturer barcodes

If you submit a removal order for inventory tracked using manufacturer barcodes, you will receive units with those same barcodes. However, they might not be the exact units that you originally sent to Amazon.

Converting to the manufacturer barcode

Every time you create a shipment, a notification on the Set Quantity page will show which of your offers qualify for the manufacturer barcode. To begin switching from the Amazon barcode to the manufacturer barcode, click Convert. You can also replace your current offer with the offer just created.

You can convert to the manufacturer barcode in one of two ways:

1. Convert an existing offer. Your existing offer can be converted from the Amazon barcode. Offers qualify for conversion unless inventory for the item is on the way to a fulfillment center, already at a fulfillment center, or both.

2. Create a new offer. When inventory for the item is on the way to a fulfillment center, already at a fulfillment center, or both, a new merchant SKU is required. The new merchant SKU must be no longer than 40 characters. Creating a new offer takes 15 minutes or less.

Eligible offers can also be converted to the manufacturer barcode when you go to Manufacturer barcode: Convert eligible offers. You can generate an Excel file with eligibility details for your existing inventory, along with instructions on how to update and upload the file to convert your eligible offers.

Note: For offers that require a new listing with a merchant SKU, make sure that name of the new SKU and the SKU that uses an Amazon barcode are easy to tell apart.

Important changes between old and new offers with the Manufacturer barcode

When you create a new offer after switching to the Manufacturer barcode or Amazon barcode, information from the old merchant SKU usually won’t apply. Read the following to see where action is required for your new SKU:

• Inventory recommendations. The new SKU will have its own recommendations. To avoid confusion, consider closing the old SKU’s offer and placing a removal order to have units returned to you.

• Pricing recommendations. Recommendations will not be available for the new SKU. That’s because certain nudges will show when a product has sold in the past 60 days but not in the past seven days, despite glance views. We recommend using the past pricing recommendation for the new SKU.

• Advertising recommendations. Recommendations will not be shown on the new SKU until a certain number of customers has viewed them. If you received a nudge on the old SKU and want to use available promotions, apply them to the new SKU.

• Business prices and quantity discounts.If you are an Amazon Business seller, you receive these recommendations. Because past recommendations will be not be immediately available for the new SKU, consider applying them to that SKU.

• Inventory planning.Your new and old SKUs will have separate entries under Manage Excess Inventory, FBA Inventory Age, and Stranded Inventory.

• Targeted advertising. If you want to continue targeted advertising such as Sponsored Products, launch them separately on the new SKU.

• ASINs in programs.Converted ASINs may no longer be eligible for Seller Fulfilled Prime and FBA Small and Light.

• Selling globally. The new SKU will be created only for the US marketplace. If you want to sell it globally, relist it in every desired marketplace.

• Lightning Deals. If you want to create a Lightning Deal for the new SKU, send inventory for it to a fulfillment center. The inventory will be eligible only after it arrives there. Also, we recommend that you track the ASIN to make sure it remains eligible for Lightning Deals.

特別聲明：以上文章內容僅代表作者本人觀點，不代表ESG跨境電商觀點或立場。如有關于作品內容、版權或其它問題請于作品發(fā)表后的30日內與ESG跨境電商聯(lián)系。