suddenly, everyone began to build Amazon cross-border e-commerce platform. Today, let me analyze the differences between this platform and others? [less competition, wide range of customers,
all of a sudden, everyone began to build Amazon's cross-border e-commerce platform. Today, let me analyze the differences between this platform and others
[less competition, wide customers, global access]
those who have some experience in business, especially in e-commerce, know the importance of these three points. These nine words alone have made Amazon platform stand out
[less competition]
generally speaking, there is less competition. Why does Amazon compete less as a global platform? Today, we share a set of data, according to Amazon's own statistics (the statistics of the platform itself will be high in order to look good!), At present, Amazon's global sellers have reached more than 3 million. There are more than 3 million households, right? Don't worry! Let's take another look at Taobao. Our father Ma proudly said in his speech that the number of Taobao sellers across the country has reached 9.5 million! Now father Ma has retired. I conservatively estimate that the total number of sellers has passed ten million at this time
this is just Taobao. You have to count Jingdong, pinduoduo and other adult Haide e-commerce platforms! At the same time, various data analysis institutions said that at present, China's online shopping users have reached 100 million. What does competition come from? The most intuitive data! More than 10 million Chinese e-commerce sellers are competing for these 100 million users
while Amazon, a global platform, is 3 million sellers competing for 300 million online shopping consumers worldwide. Many friends found spring in Amazon. They lamented that it is also e-commerce. I finally asked China to have a crazy price war
today, if you still think that e-commerce is the future trend of business and decide to start a business or transform in this industry, will you choose to experience the blood storm in the Jianghu of domestic e-commerce or experience a completely different vast world in Amazon? I think the opportunity must be in the latter
it is undeniable that the Jianghu is always full of swords and swords, and there will be no essential difference between the Jianghu and the Jianghu. However, it is also a struggle to choose a world with relatively low competitive pressure, which is the choice of the wise. In the era of globalization, we should look further from the perspective of traditional e-commerce. Maybe as long as we look more, it will be the whole world
outside some narrow cages, the original world is so vast, so harmonious and so wonderful
why does Amazon, an international cross-border e-commerce platform that can communicate with global users all over the world, not have a large number of Chinese players to enter the market today? Of course, this is still because of the blind spot in the inherent thinking of Chinese people. The herd mentality makes your e-commerce road start from Taobao
at this point, do you have any different ideas
[wide range of customers]
as mentioned in the previous paragraph, Amazon has more than 300 million users. What is this concept? The previous generation of entrepreneurs who have experienced the domestic demographic dividend should be more aware of the power of this number. We might as well compare it to see why only China can rise under the traditional e-commerce model!
our neighbor Japan has long been a developed country with a total population of 126 million;
Australia, with the highest basic wage in the world, has a total population of 24.86 million;
the old developed country Britain, with a total population of 65 million.
these countries have a large number of high consumption people, but in the era of traditional e-commerce, they have not emerged such a platform as Taobao, mainly because of the limited number. E-commerce uses the Internet to communicate with users, and the number of network users is the life and death line of e-commerce.
if you want to enter the global cross-border e-commerce industry, Amazon, which already has 300 million active users, will be your best choice. This is a better choice than those coastal enterprises that only do the Japanese market and the import and export trade between China and Australia in those years. The market breadth determines the height of your career!
we often say that if there are many users, there will be more chaos, but this does not seem to exist on the Amazon international platform! The professional return bad appraisers most afraid of domestic e-commerce cannot survive in Amazon, because all accounts are registered under real names, and Amazon will permanently blackmail those users who often return goods. This is not a platform that can shop at any time with a mobile phone and an ID card, thanks to Amazon's brand and reputation, but also There is a relatively small population in foreign countries, which makes the value of shopping accounts much higher than that in China. Those tumor selling methods of brushing traffic will never return
[global link]
globegroup's cross-border e-commerce platform is not supported by an ordinary enterprise. How large its investment is and how complex its export and import process is, it is difficult for an ordinary enterprise to afford it, isn't it?
compared with internationalization, there are few global cross-border e-commerce platforms, only Amazon is the largest. According to the data form, we can query the global top 500 enterprises and the global rich list.
I can make a big remark here. As one of the largest cross-border e-commerce platforms in the world, Amazon is also one of the top 500 enterprises in the world. Looking at the world, there are few such cross-border e-commerce platforms, and they can't rank among the top in the world. Their chief consortium analyst can't compare with Amazon's Jeff Bezos. It's good to have a fraction of Jeff Bezos's wealth value.
in the global Internet information age with rapid development, in the high-end, international and cross-border e-commerce industry, no one is bigger than Amazon, and the large platform is trustworthy. It can mainly spread the supply of goods to European countries through Amazon platform, with more choices, more opportunities, no goods mode and no pressure.
there is almost no external platform competition, which makes the competitors of Amazon businesses reduce geometrically. Under more standardized platform management and policies to support new businesses, your competition will be reduced infinitely again.
let's talk about the domestic e-commerce situation.
I have listed many domestic platforms, and today I will add a few more. Suning e-commerce, Gome, Meili said, etc. these companies can be said to be relatively large brand companies in China. They all have their own official commodity websites, their own commodity sales systems, official account, and their own sales malls. It is difficult for small enterprises and individuals to get a share of the market. They do not have many special projects in the domestic market. They have divided the market with more preferential special offers , there are no forces Nouvelles to insert. This is the competition in the domestic market. Plus the pressure of the chaeBol
how many more ways can you go
[choose Amazon, an international cross-border e-commerce with less competition, wide customers and global communication, and make your way to wealth!]
特別聲明:以上文章內(nèi)容僅代表作者本人觀點(diǎn),不代表ESG跨境電商觀點(diǎn)或立場(chǎng)。如有關(guān)于作品內(nèi)容、版權(quán)或其它問(wèn)題請(qǐng)于作品發(fā)表后的30日內(nèi)與ESG跨境電商聯(lián)系。
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