參與Amazon Handmade計(jì)劃需要滿足哪些條件?費(fèi)用是多少?-ESG跨境

參與Amazon Handmade計(jì)劃需要滿足哪些條件?費(fèi)用是多少?

亞馬遜觀察
亞馬遜觀察
2022-03-26
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Amazon Handmade 是指銷售由手工藝品賣家(以下簡(jiǎn)稱“手工藝人”)制造的手工商品的店鋪。亞馬遜通過(guò)申請(qǐng)流程向“手工藝品”分類添加新的手工藝人,以確保買家能夠放心購(gòu)買商品。

Amazon Handmade 條款和條件

Amazon Handmade 是指銷售由手工藝品賣家(以下簡(jiǎn)稱“手工藝人”)制造的手工商品的店鋪。亞馬遜通過(guò)申請(qǐng)流程向“手工藝品”分類添加新的手工藝人,以確保買家能夠放心購(gòu)買商品。

以下條款是對(duì)《亞馬遜服務(wù)商業(yè)解決方案協(xié)議》的補(bǔ)充,對(duì)您參與 Amazon Handmade 計(jì)劃有規(guī)范約束作用。

亞馬遜保留隨時(shí)自行撤銷銷售權(quán)限的權(quán)利,同時(shí)也保留更新這些條款的權(quán)利。


亞馬遜計(jì)劃參與資格

您需要獲得亞馬遜的批準(zhǔn)才能參與 Amazon Handmade 計(jì)劃。要提交申請(qǐng),請(qǐng)轉(zhuǎn)至此處。

合作團(tuán)體的成員必須提供指向包含其組織相關(guān)詳情的任何在線文檔的鏈接。


Amazon Handmade 商品資格

您只能在滿足歡迎使用 Amazon Handmade 頁(yè)面中 【Amazon Handmade 商品資格】部分描述的資格要求的 Amazon Handmade 店鋪發(fā)布商品。


費(fèi)用

對(duì)于已獲準(zhǔn)在“手工藝品”分類銷售商品的手工藝人,在注冊(cè)并獲準(zhǔn)在 Amazon Handmade 店鋪中銷售商品后,無(wú)需支付專業(yè)銷售費(fèi)用 ($39.99)。

手工藝人需要為每件售出的商品支付銷售傭金。請(qǐng)參閱: 銷售傭金,了解有關(guān)銷售傭金的更多詳情


版權(quán)、商標(biāo)和其他相關(guān)政策

您必須遵守適用于您的商品和商品信息的所有聯(lián)邦、州和地方法律以及。您不得侵犯品牌或其他權(quán)利所有者的知識(shí)產(chǎn)權(quán) (IP)。

有關(guān)政策的更多信息,請(qǐng)參閱適用于賣家的知識(shí)產(chǎn)權(quán)政策。

我們建議您注冊(cè)計(jì)劃。

亞馬遜品牌注冊(cè)可幫助手工藝人保護(hù)在亞馬遜上注冊(cè)的商標(biāo),并為買家打造準(zhǔn)確且值得信賴的體驗(yàn)。目前,品牌必須有注冊(cè)商標(biāo)才有資格注冊(cè)此計(jì)劃。


保護(hù)手工藝品的完整性

亞馬遜保留自行審查在 Amazon Handmade 店鋪中發(fā)布商品的手工藝人及其商品的權(quán)利。在審查過(guò)程中,我們保留移除不符合亞馬遜或 Amazon Handmade 特定指南和政策的商品和/或手工藝人的權(quán)利。受到亞馬遜移除操作影響的任何手工藝人都會(huì)收到通知,并且在大多數(shù)情況下,他們都可以選擇對(duì)執(zhí)行決定提出申訴。

手工藝人將通過(guò)賣家平臺(tái)的“業(yè)績(jī)通知”部分收到執(zhí)行通知,其中將包含亞馬遜進(jìn)行審核所需信息的詳情,以及手工藝人需要向亞馬遜提供這些信息的時(shí)間范圍。

如果手工藝人一再試圖規(guī)避 Amazon Handmade 的決策或措施,其在 Amazon Handmade 店鋪銷售商品的權(quán)限可能被永久撤銷。


商品發(fā)布要求

全部商品的發(fā)布都必須符合所有亞馬遜和 Amazon Handmade 商品發(fā)布要求指南,如 Amazon Handmade: 分類商品政策和要求中所述。


定制數(shù)據(jù)

銷售定制商品的手工藝人需遵守面向賣家的定制計(jì)劃條款。


手工藝品退貨、退款、補(bǔ)貨和訂單取消

銷售手工藝品的賣家必須遵守所有 Amazon Handmade: 退貨、退款和取消政策以及 Amazon Handmade: 配送訂單的相關(guān)規(guī)定。


信息分享

除了通過(guò)《商業(yè)解決方案協(xié)議》達(dá)成的任何信息共享協(xié)議外,創(chuàng)建手工藝人資料頁(yè)面,即表示您同意亞馬遜買家通過(guò)網(wǎng)站、手機(jī)應(yīng)用程序和其他在線接入點(diǎn)分享有關(guān)您或您商品的所有信息(包括您或您商品的圖片)。


圖片拍攝

在使用我們提供的任何服務(wù)為您的商品拍照時(shí),您均需遵循圖片拍攝條款和條件。


新聞公告和新聞稿

在手工藝人獨(dú)立或通過(guò)簽約機(jī)構(gòu)開(kāi)展公關(guān)活動(dòng)時(shí),如果內(nèi)容提及亞馬遜或 Amazon Handmade,則應(yīng)在發(fā)布公告或新聞稿的前兩周聯(lián)系我們的 Amazon Handmade 公關(guān)團(tuán)隊(duì),請(qǐng)求他們審核這些內(nèi)容。請(qǐng)通過(guò)“聯(lián)系我們”聯(lián)系 Amazon Handmade 支持團(tuán)隊(duì),他們會(huì)為您聯(lián)系 Amazon Handmade 公關(guān)團(tuán)隊(duì)的員工。

請(qǐng)以 Word 文檔的形式發(fā)送新聞稿的草稿,也可將其發(fā)送給內(nèi)部亞馬遜利益相關(guān)者并由其審核(如適用)。

Amazon Handmade 公關(guān)團(tuán)隊(duì)代表會(huì)盡快與您聯(lián)系。

Amazon Handmade Terms and Conditions

Amazon Handmade is a store with handcrafted products, made by Handmade Sellers ("Makers"). Amazon uses an application process to add new Makers to the Handmade category to ensure customers are able to buy with confidence.

The following terms supplement the Amazon Services Business Solutions Agreement and govern your participation in the Amazon Handmade program.

Amazon reserves the right to remove selling privileges at any point and at its sole discretion. We also reserve the right to update these terms.


Amazon Program Eligibility

Your participation in Amazon Handmade is subject to Amazon’s approval. To submit an application, go here.

Members of collaborative groups must provide a link to any online documentation containing details regarding their organization.


Amazon Handmade Product Eligibility

You can only list products in the Handmade store that meet eligibility requirements described in the Amazon Handmade Product Eligibility section of Welcome to Handmade.


Fees

Enrollment in and approval to sell in the Amazon Handmade store comes with a waiver of the Professional selling fee ($39.99) for Makers that are approved to sell in the Handmade category.

Makers will pay a referral fee on each item sold. See : Referral Fees for more details on referral fees


Copyright, Trademark, and other related policies

You must comply with all federal, state, and local laws as well as Amazon policies applicable to your products and product listings. You may not violate the Intellectual Property (IP) rights of brands or other rights owners.

For more information on Amazon’s policy regarding Intellectual Property, see Intellectual Property Policy for Sellers.

We recommend registering with Amazon Brand Registry.

Amazon Brand Registry helps Makers protect registered trademarks on Amazon and creates an accurate and trusted experience for customers. Currently, brands must have a registered trademark to be eligible for enrollment in this program.


Protecting Handmade Integrity

Amazon reserves the right, in its sole discretion, conduct a review of products and the Makers listing them in the Handmade store. As part of that review, we reserve the right to remove listings and/or Makers that do not comply with Amazon, or Handmade specific guidelines and policies. Any Maker impacted by a removal from Amazon will be notified and in most cases, will have the option to appeal an enforcement decision.

Makers will receive enforcement notifications via Performance Notification in Seller Central and will include details on what is needed by Amazon to conduct an audit, as well as the timeframe in which the Maker will need to provide Amazon with this information.

Makers who repeatedly attempt to circumvent decisions or actions taken by Amazon Handmade, may see their ability to sell in the Handmade store permanently revoked.


Listing requirements

All listings must adhere to all Amazon listing policies and Handmade listing requirements guide, as documented in Amazon Handmade: Category Listing Policies & Requirements.


Customization data

Makers selling customized goods are subject to the Customization Program Terms for Sellers.


Handmade returns, refunds, restocking, and order cancellation

Sellers of handmade products must comply with all Amazon Handmade: Returns, Refunds, and Cancellations Policies as well as the Amazon Handmade: Fulfilling Orders.


Information sharing

In addition to any information sharing agreement through the Amazon Services Business Solution Agreement, you agree that by creating a Maker Profile Page, any information about you or your products (including images of you or your products) can be shareable by Amazon customers through websites, mobile applications, and other online points of presence.


Imaging

Your use of any service we offer to photograph your products is subject to the Imaging Terms and Conditions.


News Announcements and Press Releases

Makers conducting their own PR activities, either independently or through a contracted agency, that include any mention of Amazon or Amazon Handmade, should engage our Amazon Handmade PR team to review their content two-weeks prior to issuing an announcement or Press Release. Please contact Handmade Support via Contact Us and they will connect you with someone from the Handmade PR team.

Send a draft of your release in a Word document, which may also be routed to and reviewed by internal Amazon stakeholders as appropriate.

A Handmade PR representative will get back in touch with you as soon as possible.

點(diǎn)擊咨詢現(xiàn)在有哪些新興平臺(tái)值得關(guān)注 >>>


特別聲明:以上文章內(nèi)容僅代表作者本人觀點(diǎn),不代表ESG跨境電商觀點(diǎn)或立場(chǎng)。如有關(guān)于作品內(nèi)容、版權(quán)或其它問(wèn)題請(qǐng)于作品發(fā)表后的30日內(nèi)與ESG跨境電商聯(lián)系。

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